Send us one referral, we'll send you two.

When someone you refer signs, we book you two conversations with your own dream clients and pay you $2,000. Your friend gets a $10,000 launch credit for coming through you.

We review every application within 48 hours.

What you'd earn Try it

3referrals who sign
1Revenue share unlocks at 310
Cash referral fees$6,000
10% revenue share$925 – $2,300/moup to $27,600/yr
Intros to your dream clients6

Illustrative. Based on typical client contract values; actual earnings depend on your referrals' plans. A referral counts once they sign and their first payment clears. See the full table →

Your friend gets$10,000 launch creditwhen they join through you
What partners get

Every referral that signs earns you three things.

Cash right away, warm intros to the clients you actually want, and a cut of the revenue for as long as they stay with us.

Reward 1 · Cash
$2,000 per referral

Paid as soon as your referral pays us. Five referrals is $10,000.

A referral counts once they've signed and their first payment clears.
Reward 2 · Intros
2 free dream-client intros
  • You tell us who you want to meet
  • We book them on our show with you as the expert
  • We introduce you before and after the episode
  • We make content about your expertise and post it
Use them yourself or give them to a qualified friend.
How it works

Three steps. Two of them are yours.

  1. 1

    Apply

    Tell us who you work with. We review applications within 48 hours.

  2. 2

    Make the intro

    Send a friend our way. They mention you and get a $10,000 launch credit.

  3. 3

    Get paid + get your two intros

    Once they sign and their first payment clears, $2,000 and two intros are yours.

How your intros work: you name your dream client, we invite them on our show, and you join the conversation as the expert.

The details

See what your referrals are worth.

Slide to the number of people you could realistically introduce. Everything updates as you go.

3referrals
12345678910

Referral #3 unlocks your 10% revenue share on all three clients, including your first two.

Cash
$6,000
$2,000 per referral, paid when they pay
Dream-client intros
6
Booked on our show with you as the expert

How the 10% works: you get 10% of what your referrals pay us each month, for as long as they're a client. If they upgrade or extend, your share goes up too.

See the full table 1 to 10 referrals
ReferralsCash10% revenue shareIntros
1$2,000Unlocks at referral #32
2$4,000Unlocks at referral #34
3$6,000Revenue share unlocks: 10% on all 3$925 – $2,300 / monthUp to $27,600 / year6
4$8,000$1,230 – $3,100 / monthUp to $37,200 / year8
5$10,000$1,545 – $3,875 / monthUp to $46,500 / year10
6$12,000$1,850 – $4,650 / monthUp to $55,800 / year12
7$14,000$2,100 – $5,420 / monthUp to $65,000 / year14
8$16,000$2,460 – $6,200 / monthUp to $74,500 / year16
9$18,000$2,775 – $6,975 / monthUp to $83,700 / year18
10$20,000$3,090 – $7,750 / monthUp to $93,000 / year20

Illustrative. Based on typical client contract values. Actual earnings depend on your referrals' plans and how long they stay. A referral counts once they've signed and their first payment clears. Revenue share pauses if a referral's payments do.

What your friend gets

Your intro comes with a $10,000 head start.

Every B2B Pods client starts with our $10,000 Podcast Launch Program. When your friend comes through you, we credit the full $10,000 back to put toward their dream-client conversations.

  • You're not asking a favor. You're handing them $10,000.
  • They get a website, a launched show, sales training and their first 3 dream-client meetings.
  • The credit comes with your name on it, so the thank-you lands with you.
Custom podcast website
Their show website
Pre-pod welcome email
Pre-pod emails
Brian O'Connor teaching on stage
Pod sales training
B2B PODSPodcast Launch Program · Statement
Referred by
You · Trusted partner
Included in launch month
1

Sales Audit + Pod Strategy

We audit your sales process, design how guests turn into sales, and shape the show's topics and messaging.

2

Podcast Setup

Your show website, podcast streaming, podcast + LinkedIn branding, and pre-pod email campaigns.

3

Pod Sales Training

Podcast sales 101 (turning a conversation into a sale) and hosting 101 (what to say on the show to build trust).

4

Your First 3 Dream-Client Meetings

Booked for you in launch month.

Podcast Launch Program$10,000
Partner launch creditBecause they came through you−$10,000
Launch cost to your friend$10,000$0*
Credited back

*The $10,000 launch fee is credited back to your friend toward their ongoing conversation plan when they sign through a B2B Pods partner. Meetings are booked conversations, not guaranteed sales.

Who to refer

You already know someone who needs this.

Great at the work. Stuck on reaching the clients who'd change their year.

You probably know one if...

  • They've told you "referrals are drying up."Their best clients came from word of mouth, and there isn't a system behind it.
  • They can name their dream accounts, but can't get a meeting.The VP or founder they want ignores cold email and LinkedIn DMs.
  • One new client would make their quarter.Each deal is big enough that a single conversation a week changes the business.
  • They've said "we should start a podcast."And never did, because running one is a second job.
Got a name? Refer them now → Not sure they qualify? We'll check fit before we reach out.

Your referral sits across the table from guests who've built companies like:

moburstBeekman 1802Jackson HewittUnderwear ExpertsTorroelumyntConverge
Who our partners are

Built for the people founders already trust.

Our partners work with tech and agency businesses. Their clients (and peers) are great at what they do but struggle to reach high-value prospects consistently.

Fractional CMOs & COOs

Why your clients need this

You're the one they ask "where do our next big clients come from?" This gives them an answer that doesn't add to your workload.

Business Coaches

Why your clients need this

Most clients get stuck on pipeline. Instead of another tactic to try, give them a channel that's run for them.

EOS Implementers

Why your clients need this

When "new logos" keeps showing red on the Scorecard, this is a Rock that runs itself: one dream-client conversation a week.

Attorneys

Why your clients need this

You advise agency and tech founders at every growth stage. Point them to pipeline, and grow your own book while you do it.

Intros instead of cash.Where bar rules restrict referral fees, you can take your reward as dream-client intros for your own practice.

Not on the list? If tech and agency founders already trust your advice, we'd still like to talk.

Apply to become a partner

Attorneys and other licensed professionals: rewards are offered only where permitted by the rules that govern your profession. You're responsible for checking your own obligations; tell us on your application and we'll set you up intro-only. See partner terms.

Partner FAQ

Before you send anyone our way.

Straight answers on payouts, intros and protecting your relationships. Click any question.

01What counts as a “referral”?

Someone you introduce who signs a contract with us and whose first payment goes through. That's the moment your $2,000 and your 2 dream-client conversations are earned.

02When do I get paid?

When your referral pays us. If they stop paying, we hold your payments until they pay again.

03If you upsell or extend their contract, do I still get credit?

Yes. When your friend has a great experience and stays longer or upgrades, your payments go up too.

04How do client intros work?

You tell us who your dream client is. We reach out and invite them onto our show, then bring you on as the expert for a joint conversation. Brian introduces you to them before and after the show. You just show up. We also make content promoting your expertise and post it on socials.

05Do I have to use the client intros myself?

No. Use them yourself, or give them to a qualified friend. If that friend joins B2B Pods after the intro, you earn the cash and revenue share for them too.

06Who's a qualified referral?

A B2B decision-maker selling a service or SaaS where one client is worth at least $60,000 in lifetime value (or about $5k a month recurring), and who struggles to reach their dream clients consistently.

07How fast will I hear back after I apply?

We review every application within 48 hours.

08How do you protect my relationship with the person I refer?

Your friend hears about us from you, and we treat that trust seriously. If we don't think we can help them, we'll tell them straight. You'll always know where things stand.

09Is there a contract? How do I actually get paid?

Yes. Once you're approved, we'll send a short partner agreement that spells out how and when payouts are made.

10Do I need to tell my friend I'm a paid partner?

Yes, please do. It keeps the intro honest, and your friend gets a $10,000 launch credit for coming through you, so it's an easy thing to mention. If you're an attorney or in another regulated profession, check your own rules on referral fees. You can take client intros instead of cash.

Apply in 2 minutes

Become a B2B Pods partner.

Tell us a bit about you and who you advise. If your network is a fit, you could be sending your first intro this week.

For each person who signs, you get
Cash referral fee$2,000
Intros to your dream clients2
Revenue share, from your 3rd referral10% on all
Your friend gets
Launch credit: website, sales audit, training, first 3 dream-client meetings$10,000
  1. We review your application within 48 hours.A real person reads every one.
  2. You get your partner kit.The one-page "How to refer B2B Pods" explainer, ready to forward.
  3. You make the intro when you're ready.We never reach out to your contacts until you do.

Partner application

About 2 minutes
Roughly how many B2B founders or execs do you advise?
We review every application within 48 hours.

By applying you agree to the Partner Terms. Referral fees are paid once your referral signs and their first payment clears. If a referral pauses payment, your payouts pause too. Where state bar rules restrict referral fees, attorneys receive client intros instead of cash.